Editorial Team 7/23/26 Editorial Team 7/23/26

Lexie Hull And Sarah Guller Built The Activewear Version Of Makeup

Most beauty brands start with a formula and build outward. Forta built in the opposite direction. "The brief for every product starts with the same question: what does a busy woman's day actually look like?" Guller says. Not one task, but a relay: a workout, a work meeting, school pickup, dinner out, often without a single stop in between.

Editorial Team 6/30/26 Editorial Team 6/30/26

How Mariel Méndez Turned Vulnerability Into the Most Powerful Tool Behind MARALOVE

Her collections carry names like "Liberation," "Mind and Soul," "Self Resistance," and "The Magic of Expression" - titles that are not marketing choices, but invitations. Méndez works at the intersection of everyday objects and the emotional weight they quietly carry, between color and feeling, between personal transformation and the universal desire to be seen.

Editorial Team 6/29/26 Editorial Team 6/29/26

SkinnyDipped Founders Valerie and Breezy Griffith on Growing a Brand Without Losing Yourself in the Process

SkinnyDipped, now carried in major retailers nationwide, started not with a business plan, but with grief. After experiencing a significant personal loss, mother-daughter duo Valerie and Breezy Griffith found themselves craving more time together and more meaning in how they spent it. What grew out of that need became one of the most emotionally resonant food brands in the better-for-you snacking space.

Editorial Team 5/13/26 Editorial Team 5/13/26

The Founder Turning Vintage Fashion Into a Modern Obsession

Discover how Gianna Corvino built The NY Archive into one of fashion’s most talked-about vintage-inspired brands. From curated vintage fashion and viral baby tees to the opening of The NY Archive’s new store in June 2026, this feature explores the founder, brand strategy, and why modern women are obsessed with emotionally curated style.

Editorial Team 4/2/26 Editorial Team 4/2/26

How Erica Groussman Built TRUBAR Into a $173M Brand Without Losing Its Identity

From the outside, TRUBAR’s trajectory looks like the kind of founder story people try to replicate. A fast-growing brand. A strong point of view. Nearly $100 million in revenue. And now, a $173 million acquisition by global snack company ETi Gıda.

Editorial Team 3/27/26 Editorial Team 3/27/26

The Founders Helping Female Brands Land the Right Stockists

Through their services, Two Daughters New York works closely with founders to refine how their brand shows up in the market, before it ever reaches a buyer. From strategy to outreach to ongoing relationship management, they’re involved in the full lifecycle of wholesale expansion.

Editorial Team 3/13/26 Editorial Team 3/13/26

Kate Doerksen and Anne Pizzuti Are Changing How Kids Communicate Online

Editorial Team 2/18/26 Editorial Team 2/18/26

From Wall Street to Jelloskin Ava Lee’s Beauty Reinvention

Before launching her beauty brand By Ava and its signature product line Jelloskin, Ava built a successful career in finance. The structure was stable, the trajectory impressive, and the expectations clear. But like many high-achieving women, she began to feel the friction between external success and internal alignment.

Editorial Team 12/22/25 Editorial Team 12/22/25

This Founder Built Two Degrees to Turn Warm Introductions Into a Scalable Advantage

Rather than forcing founders to shout questions into crowded forums or rely on cold outreach, Two Degrees systematizes what works best in real life. Warm introductions. Trusted expertise. Conversations that actually move the needle.

Melanie Oliva | Lifestyle Contributor 12/11/25 Melanie Oliva | Lifestyle Contributor 12/11/25

6 Charleston Founders That Are Taking The Boutique Scene By Storm

This roundup spotlights the entrepreneurs reshaping Charleston retail creative, service‑oriented leaders whose boutiques are as much about culture as commerce.

Editorial Team 10/15/25 Editorial Team 10/15/25

How Coley Arnold Is Changing What Female Entrepreneurship Looks Like

Coley Arnold, the founder of Foundress believes that the most powerful ROI for women in business isn’t just revenue growth, but relationships that scale alongside it.

Editorial Team 8/29/25 Editorial Team 8/29/25

Meet Emily Judice The Coach Helping Women Redefine Their Next Chapter

Through her coaching business, Be That Girl Coaching, Emily works with women who are craving change, whether that’s launching a business, shifting careers, or simply rediscovering themselves outside of titles and obligations. Her approach is rooted in clarity and action.

Charlene Lazewski 7/27/25 Charlene Lazewski 7/27/25

Meet The Women Who Used The Stillness of 2020 to Build Businesses Bigger Than Themselves

In this feature, we spotlight women who didn’t just pivot; they built. Not because the timing was perfect or the circumstances ideal, but because they recognized a need in their own lives, and chose to fill it themselves.

Charlene Lazewski 7/19/25 Charlene Lazewski 7/19/25

How Michelle Recarte from @OfficeOf TheDayNJ Became the Go-To Guide for Chic WFH Cafés

Michelle Recarte, the entrepreneur behind @officeofthedaynj knows firsthand the power of a well placed outlet and a well poured latte. Her mission? To spotlight the cafés where you can actually get things done, with good WiFi, better snacks, and aesthetics that make even your inbox feel romantic.

Charlene Lazewski 7/11/25 Charlene Lazewski 7/11/25

How Michelle Cordeiro Grant Built Get Gorgie into the Energy Brand Women Deserve

Unlike the frat boy branding of old school energy drinks, Get Gorgie is unapologetically designed for modern wellness consumers: women who want clean caffeine, zero sugar, real adaptogens, and something they’re not embarrassed to post on their feed. With Gorgie, Michelle didn’t just launch another drink. She redefined what energy should look like.