6 Charleston Founders That Are Taking The Boutique Scene By Storm
People can’t get enough of these women-owned Charleston boutiques…
From coastal‑chic home goods to curated designer edits, these shops offer distinctive voices, thoughtful curation, and community-minded missions. Expect accessible gift guides, inclusive sizing, seasonal drops, and intimate events that turn shopping into discovery. This roundup spotlights the entrepreneurs reshaping Charleston retail creative, service‑oriented leaders whose boutiques are as much about culture as commerce.
My Sister’s Cottage
Blending coastal charm with home goods, clothing, and furniture, available online and in-store. Prices range from $6.99–$134.99, with offerings like graphic tees, perfumes, baby items, seasonal décor, and accessories. Their standout gift guides make shopping easy, while Sister’s Cottage Exclusives highlight jewelry picks from earrings to charms. Founded by Britteny Bellinger in 2020, the boutique is rooted in a faith-based mission to support survivors of human trafficking and sexual abuse, giving back to local shelters while creating a space for community change.
Shop Editor’s Picks from My Sister’s Cottage
The Tiny Tassel
A Charleston favorite known for its handmade jewelry, apparel, and playful accessories. Prices range from $8–$198, with offerings like tassel earrings, colorful dresses, headbands, clutches, and party goods. Their standout feature is the Mimi’s Picks collection, which highlights founder Mimi Striplin’s favorite pieces, ranging from statement jewelry to whimsical home accents. They are a Black and Asian woman-owned business that celebrate local culture through their Charleston Collection and promote inclusivity with sizes ranging from XS to 3XL. Rooted in joy and creativity, The Tiny Tassel brings vibrant style and community spirit to every colorful piece.
Shop Editor’s Picks From The Tiny Tassel
Beau & Ro
Beau & Ro delivers polished, playful style across fashion and lifestyle goods, available online and in-store. Prices vary by category, with offerings like dresses, skirts, matching sets, jewelry, handbags, table linens, and stationery. A standout edit of 100+ designers sits alongside the brand’s in-house label, with fresh drops for events, travel, and everyday wear. Founded by Sara Rossi, the King Street flagship in Charleston anchors the brand, with a seasonal Nantucket outpost. They offer fun in-store events and a style guide blog according to the season, holiday, or special occasion.
Shop Editor’s Picks From Beau & Ro
Julep
Julep began on King Street in 2016 and later moved to Queen Street; founded and run by mother‑daughter duo Barbara Griesedieck and Corinn Brunson, the boutique curates chic, contemporary women’s clothing and accessories with an emphasis on fit and quality, offering timeless staples and trend-forward pieces both online and in-store. Their witty copy online really caught my eye if you are shopping outside of Charleston. The shop supports the Charleston community through trunk shows, local collaborations, and pop-ups.
Shop Editor’s Picks From Julep
Worthwhile
Worthwhile is an independent women’s clothing shop supporting emerging and established slow‑fashion designers from around the globe who share a philosophy of quality and longevity. The shop hopes the pieces you find will be loved and lived in for many years. Housed in a light‑filled two‑story retail house, it offers clothing, accessories, and unique utilitarian objects across two floors, with prices typically ranging from $28–$1,200. Founded by Robben Richards in 1993, Worthwhile relocated in 2022 after 29 years on its original street, continuing a quiet, considered curation that values craft, sustainability, enduring wardrobe staples, and always thoughtful customer service.
Shop Editor’s Picks From Worthwhile
Hampden
Hampden Clothing curates an elevated edit of designer women’s fashion, blending runway names with emerging labels across dresses, shoes, bags, and accessories. Owner Stacy Smallwood personally handpicks each collection and offers personalized styling that sets the shop apart. Launched in 2007, the multiroom King Street storefront stages seasonal drops, exclusive collaborations, and intimate trunk shows, pairing rare labels with impeccable tailoring. Celebrated by tastemakers, Hampden balances trend awareness with timeless style, making it a destination for shoppers seeking covetable, well‑crafted pieces and a distinctly curated shopping experience.
Shop Editor’s Picks From Hampden
Whether championing survivors, spotlighting diverse makers, or staging exclusive collaborations, their boutiques deliver personality and purpose alongside merchandise. Visit for curated edits, thoughtful gifts, and memorable in‑store experiences; stay for the stories behind each label and the women who built them. If you liked our editors’ picks, check out our capsule wardrobe guide for versatile, work‑from‑anywhere pieces and styling tips.

