Inside the Tech Stack of Alex Lieberman: Founder of The Morning Brew Maven

Who is Alex Lieberman?

If you're building a business that demands inbox real estate, take a note (or twelve) from Alex Lieberman. As the co-founder of Morning Brew, Lieberman turned a college side hustle into a media empire, selling to Business Insider for a cozy $75 million. Today, Morning Brew boasts millions of subscribers who treat their daily email like caffeine for the brain.

How did he keep it all running smoothly?Enter: his carefully curated tech stack.

Ready to run your empire like Alex? Here are the tools he uses on the reg, straight from the horse’s mouth.

Alex Liberman’s Tech Stack

Content marketing: storyarb
Offshore hiring: GrowthPair
Content creation: Distro & Anthropic Claude
Email: beehiiv
Marketing automation: HubSpot
Design: Figma & Canva
Website: Webflow
CRO: Unbounce
Social media: Typefully & Hootsuite
Podcasting: Riverside.fm
MMM platform: Northbeam
Automation: Gumloop
SEO: Ahrefs
Data visualization: Tableau
Digital events: Wistia
Project management: Notion
Influencers: Kieran Flanagan, Preston Rutherford, Andy Pearson, Lulu Cheng Meservey